It’s hard to imagine our lives without iPhones, laptops and so on. We’ve been accustomed to technology and grown up in an incredibly innovative technological age. We’re apart of history, but maybe not for the best reasons.
The minds behind the amazing gadgets we rely on so heavily are amazing. The fact that people were able to bring apps, programming and software this far is amazing, but what have we done?
Sure, we know how to use all apps and programs, but aside from that what do we contribute? The answer is relatively nothing of substance. We upload pretty pictures and pray for a certain number of likes. We blast things into cyber space solely for the reason of receiving a response from our friends in the digital world.
All (most) of us do is document our lives, and then compare and contrast it with everyone else’s. This not only is a gigantic waste of time, it’s also really unhealthy.
If you open up your phone right now here’s what you’ll see.
- Selfies of people making faces that indicate that they tried to take that picture at least 15+ times and means, “Look at me, I’m pretty!”
- People’s food which says, “Look how fit I am,” “Look how good this is,” or “Look how badly I eat.” Usually it just means, I’m eating this and you’re jealous.
- People going out which says, “Look at me in this sexual outfit,” “Look at me and my friends drinking, we’re so cool,” or “I’m out and you’re not, have some FOMO.”
People use Twitter to do two things: whine/complain about their lives and brag about their lives. Unless you’re a news source, then you’re actually just sharing the news.
We’re all guilty of it, though.
- “Just got into graduate school #gome”
- “Everyone is dumb #exceptforme”
- “Omg landed my dream job #bejealousofme”
We have become a “me” oriented culture. It’s all about one-upping everyone else and it creates a lot of unnecessary competition. What are we competing for? The most likes? Newsflash everyone, likes aren’t a real thing. It’s not legitimate feedback or praise. There is no substance of any kind behind a “like.” If someone actually thought what you were doing was innovative, awesome, or changing the world, they’d tell you to your face.
Clicking a “Follow” or “Like” button is as easy as blinking. It legitimately takes zero effort, and here we are priding ourselves on our followers and compliments that have never been spoken, just typed along in passing.
It’s crazy to me that marketing and PR have become based around clicks and shares because in reality none of it is really real. It’s all manufactured. Sure, the advertising is generating money and that is certainly real, but at the end of the day it’s all a superficial, made up game. Digital “likes” do not equate with people actually liking you. It symbolizes all the people who view your images, tweets, status etc. and want to compete with you.
If we were less self-obsessed and focusing on larger world issues maybe we could use our social media skills to benefit the human race, rather than our own personal social standing.
Just some food for thought.